Market

Low Voltage Contractor for Retail and Shopping Centers

For directors of IT and store development at regional chains, franchisee groups, national rollout integrators needing a California licensed subcontractor, and the property and asset managers who run shopping centers. You get one site kit repeated at every store, or the landlord scope from the riser to the suite, documented the same way each time.

No obligation, and we will say so if the work is outside our license.

CSLB #472017 · Licensed C-7 contractor Multi level shopping mall interior with escalators, glass ceiling and bright lighting
Who we work with
  • Directors of IT and VPs of store development at chains
  • Franchisee groups operating several units
  • Construction project managers at the brand
  • National rollout integrators needing a California subcontractor
  • Property and asset managers of shopping centers
Typical systems
  • Store cabling kit fixed by prototype
  • Point of sale and payment terminal drops
  • Loss prevention cameras and door contacts
  • Music, paging, menu boards and digital signage
  • Guest Wi-Fi on a separate patch field
  • Common area cameras, audio, wayfinding and call stations
Rules and standards that apply here
  • PCI DSS 4.0.1 Requirement 11.4.5, physical separation and labeled pathways
  • Civil Code 1798.90.5 to 1798.90.55 for ALPR in parking areas
  • California Fire Code Section 510 emergency responder radio coverage
  • ADA accessible point of sale and assistive listening
At a glance
Two scopesChain store site kit, and landlord common areas
Site kitFixed drops, one rack elevation, one label scheme
Loss preventionA camera per register, lens set to read the drawer
PCI rolePhysical separation, labeling, documented pathways
CoverageSacramento, Bay Area, Los Angeles, San Diego
LicenseCSLB #472017, C-7 Low Voltage Systems

Two buyers on a retail bid, and two different scopes#

Retail low voltage is two markets sharing a building. On one side is the chain or single tenant store, where the buyer is a director of IT or a VP of store development who needs the same store built the same way in every market. On the other is the shopping center, where the buyer is a property manager or an asset manager who owns the common areas, the risers, the parking and the handoff at each suite door, and who inherits a small cabling job every time a tenant turns over.

The two scopes barely overlap. A store bid is a repeatable kit priced per site. A center bid is infrastructure, coverage and tenant demarcation. Telelink Business Services is a licensed C-7 Low Voltage Systems Contractor, CSLB License #472017. Telelink has not published a retail or shopping center project. The cabling, camera, access control, wireless, signage and fiber scope on this page is self-performed to ANSI/TIA-568, TIA-569, TIA-606 and TIA-607 and certified before turnover, and the published projects built that way are the State Controller’s Office, Little Tokyo Towers and Touro University. We bid both, separately and to the same standard.

What we self-perform across a store program#

We self-perform structured cabling and terminations, telecom room and rack buildout, cameras and recording, access control field devices, wireless, audio and paging distribution, signage cabling, fiber backbones and the documentation package that goes with them. We build to ANSI/TIA-568, TIA-569, TIA-606 labeling and TIA-607 bonding, certify every permanent link with a calibrated tester rated for the category installed, Level III for Cat6 and Level IIIe for Cat6A, and deliver as-builts, a labeling schedule, test results and photographs at closeout.

State Controller’s Office in Sacramento was cabling, a network room buildout and cameras on an occupied floor, worked around the agency’s hours and access rules, which is the constraint of a store that is still trading. Little Tokyo Towers in Los Angeles was a repeatable per unit package executed across an occupied multifamily building, one door at a time to a fixed scope, which is multi site repeatability compressed into one building. Touro University in Vallejo was a campus building tied back on a fiber backbone we installed, spliced and tested, which is the center backbone problem. A rollout adds travel and volume to work we already do.

The site kit: one standard repeated at every store#

What a chain buys is not cabling. It is the same store, built and documented the same way at every location. The kit gets defined once and then repeated, and that definition is the deliverable that saves the money.

Site kit elementWhat gets fixed onceWhat it prevents
Drop count by prototypeA fixed schedule per store formatPer site change orders
Telecom room location specSame wall, same clearances, same backboardRacks that will not fit the space
Rack elevationOne drawing, one patch panel orderA different rack in every market
Labeling schemeOne TIA-606 scheme across the portfolioFour naming conventions
Photo documentation packageThe same shots at the same stagesA help desk blind to what is behind the wall
Test result formatOne tester output, one file naming ruleA closeout archive nobody can search

The drops are predictable once the prototype is set. Point of sale lanes, dual homed where the prototype calls for it, pin pad and payment terminal runs, the back office and manager station, wireless access points, a drop for the music and paging head end, drops for menu boards and signage, and spares where the brand knows it will add. Guest Wi-Fi lands on a physically separate patch field from the cardholder data environment, not just a separate VLAN. The structured cabling page covers category selection, testing and the closeout format.

Restaurants are the same kit in a harder environment. Kitchen display runs pass through heat, steam and washdown, so jacket, enclosure rating and routing away from hood and dish areas get specified rather than assumed. A drive through adds the vehicle detection loop, the timer system, the order confirmation display and the headset base. The loop is sawcut and set by the site or paving contractor. We pull and terminate the home runs back to the timer, so the pathway under the drive lane gets coordinated before anything is paved.

Registers, payment and loss prevention#

A register is a small cluster of systems that all fail visibly. The drops are simple. The geometry and the boundaries are not.

Camera coverage at the register. A camera that shows a register from across the store proves a transaction happened. It does not read the drawer. Loss prevention coverage means a camera per register position with lens geometry chosen for the distance to the till and the field an investigator needs, mounted so the operator’s body does not block the view, set for the light level that actually exists at the counter, and time synchronized with the point of sale so the exception report and the video line up. We lay coverage out on the store plan and verify every view on site. The security camera page covers sensors, storage sizing and NDAA Section 889 documentation.

Doors, pedestals and the perimeter. Door contacts at the front and receiving doors, readers at back of house and the stock room, and electronic article surveillance pedestals at the entry. Pedestals need power and a communications path to the head end, and their position competes with the entry mat, the door swing and the camera view, so it gets settled on the plan rather than on install day. Electrified door hardware goes to Division 08 or a licensed C-28 contractor. Intrusion alarm and alarm monitoring are alarm work under a BSIS Alarm Company Operator license, carried by a licensed alarm company.

The landlord scope: common areas, risers and turnover#

A center owner buys different things than a tenant does, and they are mostly permanent infrastructure.

  • Common area and parking lot cameras, plus the parking structure where there is one, laid out on the sight lines and night light levels that exist rather than on square footage.
  • Tenant demarcation. The landlord owns the path to the suite and the tenant owns what is inside it. That boundary should be a labeled, documented, physical point that is the same at every suite, because it is the most common source of argument at turnover.
  • Riser management and pathway allocation. Sleeve and tray capacity is finite, every tenant wants it, and abandoned cable from prior tenants is filling it. Pulling abandoned cable at turnover keeps the riser usable.
  • Common area Wi-Fi and cellular coverage, including a distributed antenna system where the carriers and the structure call for one.
  • The security office and remote monitoring room, a rack room with a video wall, a console and a real cooling and cable management problem.
  • Food court and common area audio and paging, zoned so a food court page is not a page inside every suite.
  • Wayfinding and directory signage, cabled and networked back to the same head end.
  • Emergency call stations in the surface lots and the parking structures.
  • Tenant improvement turnover, where every new tenant is a small cabling job on a short fuse and the landlord wants a contractor who already knows the building.

Compliance that lands on a retail bid#

RequirementWhat it saysWho carries it
PCI DSS 4.0.1 Requirement 11.4.5Segmentation controls must be penetration tested at least once every twelve months and after any change to segmentation controls or methodsThe merchant and its assessor. Telelink provides physical separation, labeling, documented pathways and lockable cabinet space
Civil Code 1798.90.5 to 1798.90.55An ALPR operator adopts and posts a usage and privacy policy, logs every access to the information and sets a retention period. Public agencies face additional restrictionsThe operator. Telelink installs and maintains the hardware
California Fire Code Section 510Emergency responder radio coverage inside the building, applied to new buildings through the locally adopted standard, with coverage criteria set by the local fire code officialTelelink, subject to the qualification and approval conditions on the ERRCS page
ADAAccessible point of sale and assistive listening where the space calls for itDesign team sets counts and locations. Telelink installs and tests

PCI is worth stating precisely. PCI segmentation is network engineering: VLANs, firewall rules, access control lists and a scope boundary an assessor will accept. What a cabling contractor contributes is physical. Separate patch fields for the cardholder data environment, distinctly colored and labeled cardholder cabling, documented pathways, and lockable cabinet space that is actually locked. We deliver and document that half so the assessor can see it.

One licensed contractor across four California regions#

A California chain with stores in Sacramento, the Bay Area, Los Angeles and San Diego usually ends up with a different subcontractor in each market. Each bids differently, labels differently, tests with a different meter and hands back a different closeout package. When a store has a problem two years later, the help desk is reading four naming conventions and calling four numbers.

One licensed contractor covering all four regions to one standard removes that. The kit is defined once. The labeling is one scheme. Test results arrive in one format. The photo package looks the same at every site. Telelink works from Sacramento across the Sacramento and Central Valley, Bay Area, Los Angeles and Southern California and San Diego markets, on commercial and institutional work, under one license and one set of drawings.

Next step#

Send the prototype drawings, the site list and the store format breakdown through the request a bid page, and the bid comes back as a per site number by format, with the kit, the labeling scheme and the closeout package defined once and repeated. For a center, send the common area plans, the riser drawings and the tenant turnover schedule, and the bid states the demarcation point at each suite and the landlord and tenant boundary at every system.

FAQ

Questions about retail & shopping centers projects

How do you keep a multi-store program to one standard?

With a site kit agreed before the first store: a fixed drop count per prototype, one telecom room location spec, one rack elevation, one labeling scheme and one photo and test package per site. Every store is built and documented against that kit, so the last as-built reads like the first and a technician who has never been to that store can find a run from the drawing. Without a kit, a rollout produces as many labeling schemes as it has installers.

Link to this answer
What is the cabling contractor's role in PCI compliance?

A physical one. Separate patch fields for the cardholder data environment, distinctly colored and labeled cardholder cabling, documented pathways and lockable cabinet space, delivered and documented so your assessor can see them. PCI DSS 4.0.1 Requirement 11.4.5 then requires the segmentation controls themselves to be penetration tested at least once every twelve months and after any change to those controls or methods. That testing sits with the merchant and its assessor.

Link to this answer
Can one contractor cover all of our California stores?

Yes. A chain with stores in Sacramento, the Bay Area, Los Angeles and San Diego usually ends up with a different subcontractor in each market, and as many labeling schemes, test formats and closeout packages to reconcile. Telelink is licensed statewide and works all four regions to one standard, so the kit is defined once, the labels read the same in every market and the help desk is looking at one naming convention two years later.

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Who installs the electronic article surveillance pedestals?

The EAS vendor normally furnishes, sets and commissions the pedestals, because the tuning is theirs. We provide the pathway and the communications cabling, coordinate the power location with the electrician, and settle the pedestal position against the door swing, the entry mat and the entry camera view on the plan before the storefront is built. Getting that on paper early avoids a pedestal that blocks the camera the loss prevention team wanted.

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Do you install license plate recognition in the parking areas?

We install and maintain the hardware. Operating the system, hosting the data and granting access to license plate recognition information stay with the operator. California Civil Code sections 1798.90.5 through 1798.90.55 place those duties on the operator: adopt a usage and privacy policy, post it conspicuously, log every access to the information and set a retention period. Public agencies face additional restrictions, and the policy should be written before the cameras go live.

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Can you work in a store that stays open?

Yes. Most chain work is after hours or overnight so the sales floor is clear, and most landlord common area work is scheduled around center hours. Crews work to the posted access rules, keep the path of travel clear, clean up before the doors open and photograph the finished work. Occupied buildings are the environment our published projects were performed in, and the sequencing discipline carries over directly.

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